WELCOME TO THE NICI
Perched on Bournemouth’s West Cliff, THE NICI offers guests the opportunity to escape to a luxury international resort without the jetlag. With a luxury spa, 30m outdoor pool and cabana area, fire pits and so much more, THE NICI is redefining the definition of luxury travel on the south coast.
Stay With Us
Over 80 stylishly refurbished guest rooms and suites, ranging from Cosy Doubles to Family Rooms and incredible Sea View Suites, with modern yet tranquil interiors and all the little luxuries you’d expect from a boutique hotel.
Relax With Us
Step into serenity at THE NICI Spa, where coastal calm meets pure indulgence. Drift between the indoor and outdoor pools, unwind in the hydrotherapy suite, and treat yourself to bespoke treatments designed to restore and recharge. For those looking to make wellbeing a way of life, THE NICI Club offers unlimited spa access, exclusive member events, and a sanctuary to relax all year round.
Eat With Us
From sun-drenched lunches to bold flavours and beats after dark, dining at THE NICI is never just a meal. At South Beach, enjoy elegant dishes, Champagne afternoon teas, and classics with a Miami twist. Or head to Old Harry Rocks for laid-back vibes, bold flavours, and live DJs every weekend. Whether you’re sipping cocktails or sharing plates, there’s always a reason to stay a little longer.
FALL FOR THE NICI
This autumn, Fall for THE NICI and unlock your ultimate coastal retreat from September to December. Enjoy up to 30% off accommodation, and 30% off spa treatments with rates starting at £149 per night, and full access to our award-winning resort facilities.
Fantastic dinner bed and breakfast options are available with 35% off accommodation starting from £219 per night.
OCTOBER HALF TERM
This half term, swap the school run for sea views and make the most of your family getaway. We also have 30% off stays, giving you even more reason to escape to the coast. Think crisp autumn walks, cosy moments, and plenty of fun by the sea.
Book now and make this October half term one to remember.
CHRISTMAS AT THE NICI 2025
A Coastal Christmas at The NICI
Celebrate the magic of the season in true South Beach style. Whether you’re joining us for a festive getaway, a sparkling party night, or a luxurious Christmas Day feast, The NICI brings glamour, warmth, and a touch of the unexpected to every celebration. Think twinkling lights, coastal views, indulgent menus, and unforgettable moments—this is Christmas, The NICI way.
EVENTS AND CELEBRATIONS
Celebrate in style at The Nici, the perfect destination for unforgettable events and special occasions. Whether you’re planning a birthday, anniversary, corporate gathering, or private celebration, our stunning beachfront setting and exceptional service ensure every detail is just right. With elegant indoor and outdoor spaces, bespoke catering options, and a dedicated events team, we transform your vision into reality.
Book your event with us today and make it a celebration to remember.
SAY “I DO” WITH US
Say “I do” at THE NICI, Bournemouth’s perfect coastal wedding venue. With stunning views, elegant spaces, and a vibrant atmosphere, your day will be truly unforgettable.
Experience the NICI at our Wedding Open Day. Spaces are limited, so we kindly ask you to sign up in advance to secure your place:
Date: Sunday 5th October 2025 | Time: 10:00 AM – 2:00 PM
BRING THE FAMILY
You may be wondering what you’ll do with the children whilst you’re here? We’ve got you. From a dedicated cinema room to games galore, paddle boards, kids swim times and our very own aquatic playground just down the road. This is the place for all the family from the tots to the teens.
…AND FOUR LEGGED FRIENDS
At THE NICI we promise the paw-fect stay for both you and your four-legged friend. With miles upon miles of coastline to walk, pet-friendly rooms and even comfortable beds for their wagging tails, visit Bournemouth and bring the whole family…
Your half term family escape awaits… 🦩🍂
Make this October Half Term one to remember with a seaside stay at THE NICI, where family fun meets coastal luxury.
Settle into one of our spacious Family Rooms or Family Annexe Rooms (perfect for up to four, and even your furry friends 🐾) and enjoy everything you need for a relaxing getaway by the sea.
While the kids let their imaginations run wild at Coconuts Kids Club or settle in for a film in our cosy cinema, parents can unwind poolside or sip cocktails overlooking the shoreline. ✨
With indoor and outdoor pools, a games room, and kids’ menus at South Beach Restaurant, there’s something for everyone to enjoy this half term.
If you book your stay now, you`ll enjoy 30% off stays, that`s the perfect excuse for a family getaway by the coast. 🦩
#THENICI #BournemouthHotel #UKTravel #SouthCoast #Octoberhalfterm
3 days till Lobster Fridays are back at South Beach! 🦞✨
Think rich and creamy lobster & fish pie, perfectly twirled lobster linguine, the ultimate lobster & fries, and indulgent steak & lobster. Each dish crafted to capture the taste of the coast, all from just £14.
The wait is nearly over, join us on October 10th where our chefs are serving up a mouthwatering lineup of seaside favourites.
Tables are filling fast, book your spot for this Friday and make it a night to remember. 🥂
Whether you’re celebrating the weekend early, catching up with friends, or simply craving something special, this is your excuse to dine in style by the sea.
(Book through the link on our story)
#SouthBeachBournemouth #LobsterFridays #BournemouthEats #THENICI
How it feels when your weekend plans look like this… 🫶🏼✨
Whether it’s a couples’ weekend or a girls’ night away by the sea, unwind in style with rooms starting from £185, or make it a full Spa Break from £314… the perfect autumn reset.🫧
Choose from our Cosy Rooms, Sea View Deluxe, or one of our signature Suites, and make your weekend feel like a true getaway.
🌟 Availability from Friday 17th – Saturday 18th October, rates starting at £185 per night.
Book your stay now and make it a weekend to remember.🦩
(Based on Inland Cosy Room rates for selected dates).
#THENICI #BournemouthHotel #UKTravel #SouthCoast #FallForTHENICI
At THE NICI, we are proud to be dog-friendly! 🐾🦩
With spacious, comfy rooms and coastal walks just minutes away, pack the lead and book your dog-friendly stay with us today.
Ready to check in? Your room is waiting for you and your four-legged friend. 🌟
#THENICI #BournemouthHotel #UKTravel #SouthCoast
DESTINATION BOURNEMOUTH
It’s a stunner! Bournemouth beach is rated the fifth best in Europe and among the top 25 in the world. With a rich heritage and lots of cultural gems, this coastal town is buzzing with life, offering something for all ages and tastes. And if sea or town isn’t your thing, head out into the green rolling hills of the nearby Dorset countryside and discover all that the New Forest National Park has to offer. Dorset’s famous Jurassic Coast is a UNESCO World Heritage site, and it’s just a daytrip from Bournemouth, simply waiting to be explored.
